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October 2024 Issue
Vol. 88 No. 6
Making the Greenhouse Leaner & Meaner
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NEWSLETTERS
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COVER STORY
FEATURES
A Sweet Dream Realized
A Sweet Dream Realized
Jennifer Zurko
Marryn Mathis, owner of The Farmhouse Flower Farm, was going on 21 years of slogging away at a corporate job. But it was the birth of her son Finn that opened the door to the possibility of finding her true passion.
Don’t Forget About Magnesium
Don’t Forget About Magnesium
Lynn Griffith
NPK may be what’s always on your mind when it comes to your crops’ nutrition, but magnesium is an element that also plays an important role in chlorophyll production.
Growing Your Business—For the Right Reasons
Growing Your Business—For the Right Reasons
Mike Gooder
With interest rates high, raw materials expensive and profit margins thin, it’s more challenging than ever to know when—or even if—you should expand your business. To offer some guidance with this tough question, we turn back to the fundamentals, as found in Chapter 12 of the Ball RedBook.
Is Your Light Right?
Is Your Light Right?
Bill Calkins
Do you really know what your light levels are? Think about light like irrigation—it’s all about accumulation and how much is actually making it to the crop.
Rebates Sweeten the Deal
Rebates Sweeten the Deal
Kerstin Poehlmann
A look at rebates and incentives available for growers who make the switch to LED lighting.
Remote Greenhouse Monitoring Road Map
Remote Greenhouse Monitoring Road Map
Rob Fusco
Maintaining the right microclimate is crucial for plant protection within your greenhouse.
Rethinking Your Fertilizer
Rethinking Your Fertilizer
Grant Johnson & Bruno J.L. Pitton
Why mechanical controlled-release fertilizer mixing may be costing you nutrients.
What We Can Learn from Proven Winners’ Customers
What We Can Learn from Proven Winners’ Customers
Chris Beytes
What are consumers thinking about gardening in general and our products specifically? It’s what we all want to know! But how do we reach them to ask our burning questions? Proven Winners has spent years building an online presence and a large database of garden consumers, so they have the means to ask. And they did, this summer, with their 2024 Proven Winners Consumer Data Report.
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TRENDING NOW
Nominate a Young Grower Today!
YGA logo Congrats to the 2024 GrowerTalks/Ball Horticultural Company Young Grower Award winner, Drew Groezinger from Clara Joyce Flowers, Stockton, Illinois!

Do you know of an excellent, hard-working professional under the age of 35? You should nominate them for the 2025 GrowerTalks/Ball Horticultural Company Young Grower Award! For the last 20 years, we’ve recognized young horticulturists for standing out from the crowd in this tough business, who—for whatever noble reasons—have chosen to have a career in this industry.

After three finalists are chosen, each is asked to write guest editorials for the June issue of GrowerTalks, gets a free trip to Cultivate’25 and, while they’re in Columbus, attend a special dinner with Anna Ball and other industry luminaries. The winner is announced at the Unplugged event during Cultivate’25, will be the subject of our September issue cover story and serve as one of our judges for next year’s award.



An extra special thanks goes to Ball Horticultural Company, BASF and AmericanHort for sponsoring this year’s award!