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COLUMNIST
Jennifer Zurko

Jennifer Zurko Managing Editor

Managing Editor of GrowerTalks magazine. She's been with Ball Publishing since 2009 and in the hort industry since 2003. Professionally, she loves talking to people and writing and reporting on the industry. Personally, she loves her family, her cat, music and Chicago sports (although they don't love her back).  

Recent Articles

Cover Story
Modernizing the Classics
Story & Photos by Chris Beytes, Bill Calkins & Jennifer Zurko
Plant breeders and suppliers continue their strong focus on perennials, so the second part of our coverage of the California Spring Trials features many exciting new introductions in this category.
GT in Brief
New GrowWise Smart Spectrum From Signify Boosts Crop Growth Up to 6%
Jennifer Zurko
Signify unveiled the Philips GrowWise smart spectrum—an innovative algorithm designed to automatically optimize horticultural LED lighting based on real-time sunlight irradiation.
JZ on D.C.
Grow Influence Where It Matters: Invite Your Member of Congress for a Visit
Jennifer Zurko
Most elected officials have limited knowledge of the horticulture industry—what we grow, how we operate and the challenges we face.
GT in Brief
On the Move
Jennifer Zurko
Ball Horticultural Company/Ball Seed/Darwin Perennials; Ball FloraPlant; BioSafe Systems; Four Star Greenhouse; HilverdaFlorist; McHutchison
GT in Brief
Floragard Growing Media Now Available in the U.S.
Jennifer Zurko
Floragard, a long-time name in the German horticulture industry, is now officially registered in the U.S. market and ready to supply high-performance soil mixes.
GT in Brief
Syngenta Flowers Partners With Tapp
Jennifer Zurko
Syngenta Flowers announced their partnership with Tapp to replace current single-use plastic data loggers with Tapp-paper data loggers.
GT in Brief
Save the Date for the Northeast Greenhouse Conference
Jennifer Zurko
The Northeast Greenhouse Conference & Expo will be back in downtown Manchester, New Hampshire, November 12-13, 2025.
Inside Look
Easter Eggs, Breadcrumbs & Golden Nuggets
Jennifer Zurko
How often do we put Easter eggs throughout GrowerTalks and Green Profit?
Features
Sweet Eats & Treats
Chris Beytes, Bill Calkins & Jennifer Zurko
Round 2 of our CAST coverage includes all of the new edible intros.
Features
Quality Over Quantity
Chris Beytes, Bill Calkins & Jennifer Zurko
The first part of our coverage of the California Spring Trials includes tons of new annuals for the 2026 season.
1570 articles
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