Growers Talk Production

A Unified Horticulture Industry

Austin Bryant

Putting on our business industry hats and leaving all personal political ideals set aside let’s go over a few points I believe will be paramount this coming year.

Growers Talk Production

Who’s Gonna Fill Their Shoes?

Austin Bryant

The easiest way to stay relevant as a business is by looking at future talent as not only labor, but also as a bridge between each generation of consumers.

Growers Talk Production

Hurricane Worries: Be Prepared!

Austin Bryant

It’s nice to review other’s checklists to see if anything might apply to your own. Or this could be a great blueprint for starting your own.

Growers Talk Production

Lessons Learned in 20 Years

Austin Bryant

I’d like to share a few things that have been some of the biggest achievements and let-downs over my first 20 years in this industry.

Growers Talk Production

The Importance of Transparent Communication

Austin Bryant

The journey from liner producer to grower, followed by wholesaler to retailer and, ultimately, to the end consumer is a well-orchestrated symphony, where effective communication is the key to success at every turn.

Growers Talk Production

AI in an Emotionally Driven Market

Austin Bryant

AI can read marketing trends of the past and forecast future sales to a degree, but it won’t get any closer to ?guring out why people buy ?owers and plants.

Growers Talk Production

Caladium Capital Woes

Austin Bryant

Our old nemesis Mother Nature has dealt caladium farms in central Florida a hard blow this past year.

Growers Talk Production

A New Era in Holiday Houseplants

Austin Bryant

I have hope that plant sales will rebound from a slow third quarter as a personal, shippable gift item and become an annual holiday item.

Growers Talk Production

The Summertime Sales Doldrums

Austin Bryant

Many nurseries expected a huge repeat of 2021 summer sales and didn’t flinch at putting in material to match. Now with industry-wide overproduction, many are finding themselves in quite a pickle.

Growers Talk Production

An Introduction to Holding Houseplants

Austin Bryant

Make sure your greenhouse or plant shop conditions are good enough for holding houseplants.