COLUMNIST

Jennifer Zurko Managing Editor

Managing Editor of GrowerTalks magazine. Before Jen joined the Ball Publishing team, she worked in the Marketing Department for Ball Horticultural Company. But her first love (and what she actually went to school for) is journalism, so she’s been happy to be doing the two things she loves: writing, reporting and talking to people in the industry. When she’s not handling the day-to-day business of cranking out a magazine (and keeping Beytes in check), she can be found h

Recent Articles

Front Lines
A New Look for Star Roses and Plants
Jennifer Zurko
Star Roses and Plants announced the launch of its redesigned company website, starrosesandplants.com.
Features
Survive & Thrive
Jennifer Zurko
This year’s GrowerTalks/The HC Companies Young Grower Award finalists discuss how their operations are handling the influx of demand while dealing with the same old challenges that every growing business faces every year.
JZ on D.C.
A Virtual CAD
Jennifer Zurko
As we continue with what I’m calling “The Age of Zoom,” the Society of American Florists’ Congressional Action Days (CAD) was the latest event that temporarily moved to a virtual platform for its 41st event.
GT in Brief
On The Move
Jennifer Zurko
Dramm Corporation; Eason Horticultural Resources; Hoffman Nursery, Inc.; J. Berry
GT in Brief
Michigan Plant Tour Will Be Ready & Waiting for Visitors
Jennifer Zurko
The 18th annual Michigan Garden Plant Tour, which will run from July 26 to August 6, offers commercial growers, landscapers, public garden employees and other industry professionals the opportunity to learn about new and existing ornamental plant selections from the major breeding companies.
GT in Brief
AmericanHort Welcomes New Board Members & Officers for 2021-2022
Jennifer Zurko
AmericanHort announced the election of three new members to the board of directors, along with the election of a new slate of officers.
GT in Brief
Seed Your Future Names Next Executive Director
Jennifer Zurko
Seed Your Future announced the selection of Jazmin Albarran as its next executive director to succeed retiring founding executive director, Susan E. Yoder.
GT in Brief
Van de Wetering Enters Lease Agreement with Cannabis Company
Jennifer Zurko
Van de Wetering Greenhouses announced that it’s entered into a long-term, multi-year lease agreement with Columbia Care, Inc., a cultivator, manufacturer and provider of medical and recreational cannabis products.
GT in Brief
More Turns = More Return
Jennifer Zurko
While we were at Hampshire Farms in Hampshire, Illinois, for a video project, we heard that they’d just installed LED lights in their propagation houses. Of course, we wanted to take a peek.
Inside Look
Using Tech Smartly
Jennifer Zurko
Smart technology has also opened the door for many industries to continue to adapt and advance so they can remain successful during changing marketplace dynamics.
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