Features

A Bustling Garden Center in the Bayou

Jennifer Zurko

Perino’s Home & Garden Center on the outskirts of New Orleans has a long, successful history in the community, and with the next generation coming into the fold, it will continue to be a mainstay for many more years.

Cover Story

New Stuff Consumers Will Crave

Chris Beytes, Bill Calkins & Jennifer Zurko

New introductions we saw at the California Spring Trials that we think would be ideal for your garden center customers.

Features

New for You (and Your Customers)

Chris Beytes, Bill Calkins & Jennifer Zurko

Part 1 of our yearly three-part coverage of the California Spring Trials gives you all the highlights in colorful annual flowers and plants for 2025.

Cover Story

Staying on Financial Course

Jennifer Zurko

It’s getting harder for greenhouse businesses to acquire—and keep—a steady flow of working capital. How do you ensure that you’re doing the right things to make sure your cash position doesn’t end up sinking the ship?

JZ on D.C.

AmericanHort Meets with DOL & USDA

Jennifer Zurko

In May, AmericanHort CEO and President Ken Fisher participated in a roundtable discussion with USDA Secretary Thomas J. Vilsack and DOL Acting Secretary Julie A. Su on the recently released H-2A Farmworker Protection Final Rule.

GT in Brief

On the Move

Jennifer Zurko

American Floral Endowment; Bailey; Ball Seed; Dramm; Eason Horticultural Resources; Envu; Griffin; Mycorrhizal Applications; PanAmerican Seed; Ridder; Star Roses and Plants

GT in Brief

The Gloeckner Foundation Joins with AFE

Jennifer Zurko

The American Floral Endowment (AFE) and the Fred C. Gloeckner Foundation announced a new partnership, joining forces to promote a shared vision of cultivating and funding innovation, advancements, and growth through floriculture research.

GT in Brief

AmericanHort Introduces 2024-2025 Board Members and Executive Officers

Jennifer Zurko

AmericanHort announced the addition of three new industry leaders to its board of directors, along with a new slate of board officers for the coming year.

GT in Brief

Field Trials With a Dose of Southern Charm

Jennifer Zurko

More than 800 varieties (including 220 combinations and 58 hanging baskets) were on display overlooking part of the 56 total acres of greenhouse you see in the background between two of Young’s Plant Farm’s Auburn, Alabama, locations.

Inside Look

Lessons in Metaphors & Idioms

Jennifer Zurko

As I was wrestling the bear that’s become this month’s cover story and learning about the topic of acquiring financing for your business, I was worried that I would struggle making sense of everything. In order to do that I found myself using metaphors and idioms.